We’re excited to announce that streaming is about to get even better with our all-new family of Roku players. First, like all things Roku, we try to simplify everything about streaming, right down to our product names. The new family features the new Roku 1 and Roku 2 to go alongside the Roku 3 that we launched earlier this year. We have also updated our entry level product, the Roku LT, giving all current Roku players a fun, friendly design.
Second, just in time for fall TV viewing, we’ve added some great new features to give customers more enjoyment and value. For example, we’ve added a headphone jack for private listening and dual-band wireless to the Roku 2, and support for 1080p HD video to the Roku 1.
As always, every Roku player comes loaded with a broad selection of streaming entertainment – currently more than 1,000 channels in the U.S. and more than 450 channels each in Canada, the U.K., and the Republic of Ireland.
The new Roku 1 and Roku 2 models will be available in the US, Canada, the U.K, and the Republic of Ireland, and we are very pleased to now be offering our flagship Roku 3, the fastest and most powerful Roku player to date to users in all these countries as well.
Here’s the new Roku family lineup in more detail:
- The new Roku LT (model 2700) is the easiest and most affordable way to stream to virtually any TV with support for up to 720p HD video quality. (Expected to be available in the U.S. in October for $49.99).
- The Roku 1 takes streaming a step further than the Roku LT with support for up to 1080p HD video quality. (Expected to be available in the U.S./Canada/U.K.+Republic of Ireland in October for $59.99/CAD $69.99/£59.99).
- The Roku 2 offers the same great experience as the Roku 1 and features a remote with built-in headphone jack for private listening and dual-band wireless for better Internet connectivity. Both are popular features that were previously available only with the Roku 3. (Expected to be available in the U.S./Canada/U.K.+Republic of Ireland in October for $79.99/CAD $89.99/£79.99).
- Leading the family is the flagship Roku 3 which sets the bar for streaming with all the features of the Roku 2 plus Ethernet and USB ports and an enhanced remote with built-in headphone jack and motion-control for gaming. (Expected to be available in the U.S./Canada/U.K.+Republic of Ireland in October for $99.99/CAD $109.99/£99.99).
We’re also introducing the M-GO movie and TV store, integrated directly on our home screen menu in the U.S. for easy and instant access to their great selection of movies and TV shows including Hangover 3, The Croods, Breaking Bad, Modern Family, Big Bang Theory, Glee and even fall-premiering shows like Brooklyn 9-9 starring Andy Samberg. To make it even simpler, the M-GO service features direct billing with a Roku account so users can rent or buy through M-GO without any extra account setup.
The movie and TV show shortcuts powered by M-GO will be available in the U.S. on the new Roku LT, Roku 1 and Roku 2 players, and will automatically roll out as a free software update beginning in October to all current-generation Roku devices – the Roku LT (models 2400 and 2450), Roku HD (model 2500), Roku 2 HD, Roku 2 XD, Roku 2 XS and Roku 3 players as well as the Roku Streaming Stick.
Whether you’re looking to upgrade to a better TV experience for yourself or as a gift this holiday, the new Roku family has you covered! To learn more, visit www.roku.com.